about vartaphalaks...

the ubiquitous vartaphalaks which dot the older parts of pune city in hundreds, represent a fascinating case of public spaces which become sites of articulation of different kinds of agendas and identities, in an urban context. vartaphalaks generally serve as visual markers of the collective that exists in the precincts of that notice board. this could be local branches of political parties, youth collectives, residential collectives, auto rickshaw drivers’ unions and so on. the various symbols and imagery that is inscribed in and around these spaces and the content and the rhetoric of the matter written on vartaphalaks make for a public space extremely rich in visual content.

spaces around vartaphalak

spaces around vartaphalak
kumthekar road, sadashiv peth
this is a typical space as defined by a vartaphalak. this message was written a day after the civic election results were declared, expounding on the topic of 'kartavya': It is but natural to be enthused by victory and be disappointed by defeat. However our tradition tells us that more important than victory or defeat is our duty

spaces around vartaphalaks

spaces around vartaphalaks
tiranga young circle vartaphalak, ghorpade peth

Saturday, September 22, 2007

For men only...

Out of the many stories that vartaphalaks tell, this one is loud and clear: these spaces are highly gender-specific. In our society, there is a very clear demarcation of spaces into women’s spaces and male spaces. In our context where family and community’s honour rests on the izzat of their women, public spaces have historically represented a huge ‘risk’ for the violation of women’s sacrosanct honour. And hence they have been made inaccessible for this group.

Vartaphalaks represent a space where all talk about ‘women barging into male bastions’ suddenly seem facile. True, women might be using some of the surrounding spaces, the roads, markets, temples. But the quintessential adda or the katta around the vartaphalak remains a public, male space. Some of these images are not just about men being present around vartaphalaks; they are about the ease with which they exist in those spaces. Their stance, the casualness, their clothes, all testify to how much they take these spaces for granted as their own space.

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